Tuesday, January 27, 2009

Step-1, Energize (before exercise)

Fuel Up With Sustained Energy
Pre-workout goal is to be fueled, hydrated and comfortable. Most people find that the right time for a pre-workout meal is between 2-4 hours beforehand. The closer to workout, the less you can eat and still be comfortable. Higher intensity exercise usually requires a bit more time for digestion.- In order to perform its best, your body needs energy. To help provide that energy, use the POWERBAR Performance bar and improved it by using cutting edge sports nutrition science to provide a specific 2:1 carb blend that delivers more sustained energy to muscles. That improved energy delivery is called C2 MAX and it equals optimized nutrition that fuels performance at a whole new level.

About an hour before your start your exercise, top off energy supplies by eating card-rich snack. POWERBAR bars are ideal for this purpose. Hence, they carry the designator, STEP 1 : ENERGIZE. The bars are also an effective option on those days when training starts very early in the morning and eating a pre-workout meal just isn't realistic.


Step-2, Refuel (during exercise)

Quick Energy to Refuel.
- Serious athletes know they need to keep fueling to maintain their edge. Carbohydrates and electrolytes lost through sweat need to be replaced to maintain peak performance. POWERBAR GEL and POWERBAR Endurance sport drink have always provided what athletes need when they are on the go. Now, with the added power of C2 MAX, PowerBar takes in sport fueling to a whole new level with a 20% - 55% boost in sustained energy to muscle which translatesninto a whole new level of performance like nothing you've experienced.

- Also, fueling frequently is best but takes conscious effort and practice.
PowerBar Endurance Sports Drinks - the easiest way to meet card needs while also hydrating. It can be easily transported while cycling, running, walking or kept on the pool deck while swimming.
PowerBar Gel - convenient source of carbs that can be easily carried while running or cycling and should be consumed with waters hydration needs.

Step-3, Rebuild (after exercise)
Recovery / rebuild is an essential component of training program and nutrition plays a crucial role in activating the body's recovery process. The goal after exercise is to speed the recovery process by replenshing depleted glycogen stores, repairing and building muscle tissue and replacing lost fluids. A strategy for rapid recovery is especially important if you have a second training session or competitive event in the same day.

To help with rebuilding, PowerBar offers athletes the Recovery sport drink, POWERBAR Recovery ready-to-drink drinks. Carbohydrates speed glycogen restoration and protein supports muscle protein repair immediately after endurance activity. this gives you the ability to recover properly and quickly so you are ready to meet your next challenge.

For optimal recovery, consume carbs with some protein as soon as possible after exercise. This will speed the process of replenshing muscle glycogen stores and the repairing and building of new tissues.